14 Jun 2018 BVE Insights
  • | Exhibitor Case Study

Motion Impossible Case Study: Over 100 new contacts and major increase in brand awareness at BVE 2018

Motion Impossible at BVE Logo


BVE is an important part of our brand awareness programme because we always meet a wider range of people who have different opportunities for us.  

Rob Drewett, CEO, Motion Impossible


Focus and Challenges

Set up in 2014, Motion Impossible is a leading innovator at helping film makers of all types to shoot stunning footage easily, quickly and cost-effectively.

Rob Drewett used his experience as BAFTA winning cameraman to develop the first camera on a robotic dolly system – Agito.

This is based on the Mantis product which is highly regarded in the VR/360° market through offering a unique solution to enable becoming ‘immersed’ within the action in order to create footage from a different and more intriguing perspective. 


At BVE it is very easy to meet people from all types of filming and have your eyes opened to the many different opportunities out there for using your products, each of which is a potential sale

BVE Agito Mission Impossible case study


The company was looking to build its brand awareness further in the broadcast and video production market and promote the Agito product.

Rob Drewett knew that exhibitions are the best way to reach a lot of people in a short space of time and demonstrate the product and wanted an event to help drive new sales opportunities in the UK &I market.  

The objective: Build the Motion Impossible brand awareness and drive sales of the new Agito product


BVE is the exhibition that is helping to accelerate Motion Impossible’s penetration of the UK&I video broadcast and production market.   

Raise brand awareness 

  • Present the company’s latest innovations and products 
  • Highlight the breadth and depth of Motion Impossible’s expertise

Educate the market 

  • Use the show to talk to a very wide range of people across the industry 
  • Capitalise on the speaker opportunities to promote the company’s vision

Move towards making sales 

  • Contacts made at BVE are decision-makers for new product investment 
  • Open up new uses for the products that can drive new sales opportunities 



  • Up to 100 new contacts generated
  • Valuable feedback from customers and prospects
  • Continue building brand awareness


We were always busy on the stand and just as we hoped, met people from companies we hadn’t seen at other exhibitions and this is why we’ll be back at BVE next year.

Rob Drewett, CEO, Motion Impossible


Exhibit at BVE 2019

BVE Exhibit Put your company in front of decision makers looking for the most innovative content creation, management and delivery solutions.


About BVE

BVE is the largest broadcast, production and media and tech exhibition in the UK attracting over 12,000 creative professionals, business leaders and tech professionals every year.